Why spend time on your LinkedIn profile banner?
Are you looking to make a great first impression on LinkedIn?
Your profile banner is the perfect opportunity to showcase your personal brand and make your profile stand out.
Your LinkedIn banner is the large image that appears at the top of your personal profile.
(If you’re looking to optimize your LinkedIn profile further, check out our blog post on “How to Master Your LinkedIn Headline” for tips on crafting a compelling and attention-grabbing headline that showcases your expertise and attracts potential connections. Then, follow these easy steps to set up your LinkedIn profile banner and make your profile even more professional and eye-catching.)
When designing your LinkedIn banner, it’s important to include visual elements that represent your personal brand and expertise. This could include your company logo, a professional headshot, or graphics related to your industry. Additionally, you can add a tagline or call-to-action to your banner to further promote your personal brand and encourage profile visitors to take action.
With a well-designed and thoughtfully crafted banner, you can make a lasting impression on potential connections and establish yourself as a professional in your field.
Here’s how to set up your LinkedIn profile banner:
1. Create your banner: First, you’ll need to create your banner. Canva is a great tool to use for this. Check out our blog post on “How to Create Your LinkedIn Banner in Canva” for step-by-step instructions.
2. Log in and click on your profile: Once you have your banner ready, log in to your LinkedIn account and click on your profile in the top right corner of the screen.
3. Click “Change background”: Scroll down to the banner image at the top of your profile and click the “Change background” button.
4. Choose your banner image: You’ll see three options for adding a banner image: “Upload a new image,” “Choose from LinkedIn’s library,” or “Use a background color.”
If you choose to upload a new image, make sure it is 1584 pixels wide by 396 pixels tall and saved in JPG, PNG, or GIF format. If you choose to use an image from LinkedIn’s library, simply click on the image you want to use. If you choose to use a background color, select a color from the color picker or enter a hex code.
If you want to create a LinkedIn banner that truly reflects your personal brand, you can also design your own banner in Canva using your brand fonts, colors, and images. Canva is a free online design tool that offers a wide range of customizable templates and design elements.
With Canva, you can easily upload your own images, select from a variety of fonts, and choose colors that match your brand. Once you have designed your banner, you can download it in the recommended size and format and upload it to your LinkedIn profile. With a custom-designed banner, you can make your LinkedIn profile stand out and showcase your unique personal brand.
Click “Save”: Once you’ve selected your banner image or background color, click “Save.” Your banner will now be displayed at the top of your profile.
5. Adjust banner placement: If you want to adjust the placement of your banner image, you can click and drag it up or down within the banner area. Don’t forget to click “Save” when you’re done.
Take action and set up your LinkedIn banner today (or make your existing one better)
By following these simple steps, you can easily set up a professional-looking LinkedIn banner that showcases your personal brand.
Additionally, optimizing your LinkedIn profile with a professional banner is just one step in creating a compelling and effective online presence. Crafting a compelling headline, optimizing your summary, and adding relevant skills and experience can also help you attract potential connections and establish yourself as an expert in your field.
By following these best practices and regularly updating your profile, you can leverage LinkedIn as a powerful tool for networking, personal branding, and lead generation.