Ready to create your mini-course in one week?
Mini-courses are smaller and more focused than longer Signature Courses, making them easier to create with less of a learning curve.
And don’t worry – you don’t have to be a person with 20 years of expertise under your belt. If you’ve got something to teach other people from SEO to coding to quilting to scrapbooking – you can create a mini-course!
Day 1: Choose Your Topic/Idea
Before you start creating your mini-course, you need to decide what you want to teach. First, what are passionate about and what are knowledgeable in?
Once you have your topic, you need to narrow it down to a specific area of focus. This will help you create a course that is focused, valuable, and relevant to your audience.
Your mini-course should be laser-focused on one topic, providing your students with a promised transformation. For example, if you were a social media consultant, you could create a mini-course on “How to create Instagram Reels.”
Consider your audience and what they would find valuable and interesting.
Day 2: Outline Your Curriculum
The next step is to outline your curriculum. This is where you will decide what lessons you will cover.
You can create an outline using a mind map, a bullet point list, or any other method that works for you. Just make sure that you include the main points you want to cover and the order in which you want to cover them.
In each lesson, you’ll want to include a clear objective, teaching points, and a conclusion. This will help keep your course focused and on track, ensuring that your students are able to follow along and understand the information you’re presenting.
Day 3: Create Your Mini-Course Assets
Create your mini-course assets like worksheets and other supporting material to make your mini-course more interactive and engaging. This can help your students to better understand the information that you are teaching, and will also make the course more memorable.
You can use tools like Canva, Google Slides, or Microsoft PowerPoint to create your worksheets and other materials.
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Day 4: Record Your Mini-Course
Now that you have your outline and assets, it’s time to record your mini-course. You can do this using a screen recording software or a webcam. Just make sure that you have good lighting and sound quality. You can also use props or visual aids to help illustrate your points. Keep it simple and to the point.
Make sure that your recording is high-quality and that the audio is clear. You may need to invest in a good microphone if the sound quality of your computer isn’t clear enough.
Here are two microphones I like and recommend:
(*affiliate links)
Day 5: Outline your sales page
In order to sell your Mini-Course, people need a place to purchase it. That’s why it’s important to create a sales page that effectively promotes your mini-course.
To outline a sales page for a mini-course, follow these steps:
1. Start with a headline that clearly states the benefits of your mini-course and grabs the reader’s attention.
2. Create an opening that sets the scene and introduces the problem your mini-course solves. Explain the pain points and frustrations your audience is facing and how your mini-course can help them.
3. Detail the curriculum of your mini-course, highlighting its key components and what the reader will learn. Make sure to include any unique or value-added elements that will make your mini-course stand out.
4. Share testimonials from previous students or customers who have seen success with your mini-course. This will give potential buyers social proof and help build trust.
5. Offer bonuses or additional resources that complement the mini-course and make it a more complete package.
6. Use strong calls-to-action throughout the page to encourage the reader to take action and sign up for your mini-course.
7. Close with a final call-to-action and a sense of urgency, such as a limited-time offer or a guarantee.
Remember, the goal of your sales page is to convince the reader that your mini-course is the solution they need, so make sure to clearly communicate the benefits, include social proof, and offer a compelling call-to-action.
Day 6: Design your sales page
Once you have outlined your sales page, it’s time to design it. You can use a tool such as LeadPages or you can use your own website to create a professional-looking sales page. You can also hire a designer to create a custom design for you.
Make sure that your sales page is visually appealing and easy to navigate, and that it includes clear calls to action such as “Buy Now” or “I’m In!” that encourage people to sign up for your mini-course.
Day 7: Launch your mini-course
The final step in creating your mini-course is to launch it to the world.
Launching can be a very exciting and lucrative process. To maximize your chances of success, it’s important to have a clear and well-executed plan in place.
The following steps can help you launch and sell your mini-course with confidence:
1. Create buzz: Before you launch your course, create buzz around it on social media. Share teasers, sneak peeks, and behind-the-scenes looks to build excitement and anticipation.
2. Utilize your email list: Utilize your email list to promote your mini-course. Write an email introducing your course and explaining what it’s about, what the benefits are, and why your audience should sign up. Offer an exclusive discount or bonus for your email subscribers.
3. Leverage social media platforms: Choose the social media platforms where your target audience is most active, and use them to promote your course. Share posts, run ads, and collaborate with influencers to reach a wider audience.
4. Utilize video content: Video content is a great way to showcase your mini-course. You can create a trailer or a promotional video that highlights the content, benefits, and value of your course. Share the video on social media and your email list.
5. Make it shareable: Encourage your students, friends, and followers to share your mini-course with their networks. Offer an incentive for referrals, such as a discount code or bonus content.
By utilizing these strategies, you can launch your mini-course quickly, reach a large audience, and sell a ton.
I hope I’ve opened your eyes to how doable it is for you to get your expertise packaged and out into the world as a mini-course!
By breaking it down into simple steps, you’ll be able to get your ideas out there in no time. Time to get busy and start planning your mini-course today!